By Jim Utter
Director of Journalism
Speeders Car Wash, a membership-focused car wash brand and part of Summit Wash Holdings, has opened a new express car wash location in Middlebury, Connecticut.
The 2160 Straits Turnpike location in Middlebury marks the first Fred’s Carwash location that was acquired by Summit Wash Holdings to be rebranded as a Speeders location.
The owner of Fred’s Carwash, Fred O’Neil, a pioneering figure in the New England car wash industry, is beginning a new chapter after more than 44 years as an owner-operator.
Fred’s Car Wash, a longtime local favorite with five locations in Connecticut, was recently acquired by Summit Wash Holdings. Summit’s Russell Speeder’s locations are now being rebranded under the company’s fast-growing Speeders brand – the new face of Summit’s retail car wash portfolio.
“We’re really excited about our continued growth in Connecticut and the expansion of the Speeder’s brand,” Jason Baumgartner, Chief Strategy Officer for Summit Wash Holdings,” said in a statement.
“Working alongside Fred as we transition his locations to Speeders has been a wonderful learning experience; it also was an opportunity to truly put people first – our customers and our teammates, as well as our new teammates who are transitioning to be a part of the Speeder’s team from the Fred’s team.”
Speeders Car Wash was born from the Russell Speeder’s brand that has been serving customers in Connecticut, New York, Nebraska, and Missouri for over 50 years.
The brand provides fast, high-quality, and eco-friendly car wash services using state-of-the-art technology and environmentally safe cleaning products.
In April, Summit announced it would utilize Speeders branding in all new locations and acquisitions across the Northeast and Midwest.
