By Jim Utter
Director of Journalism
It should be no surprise LUV Car Wash – the express wash company with the pink branding – came up with a special promotion for Valentine’s Day and the month of February.
LUV, one of the fastest-growing express car wash companies in the U.S., is celebrating Valentine’s Day with the introduction of its new Fresh Floral Tunnel Scent as well as a charitable partnership with the DONNA Foundation.
“The launch of our Fresh Floral Tunnel Scent represents our ongoing commitment to creating unique, memorable experiences for our customers,” said JT Thomson, Chief Development Officer and co-founder of LUV Car Wash.
“At LUV, we believe a car wash should be more than just a service – it should be an experience that brightens our customers’ day.”
Throughout the month of February, customers at all LUV locations nationwide can experience the new Fresh Floral fragrance in the company’s signature “Tunnel of LUV.”
LUV Car Wash will donate $1 from every True LUV Single Wash to the DONNA Foundation, supporting their mission of providing financial assistance and support to families living with breast cancer.
The DONNA Foundation was established in June of 2003 by three-time breast cancer survivor Donna Deegan to meet the critical financial needs of the underserved living with breast cancer.
“Our partnership with the DONNA Foundation aligns perfectly with our company values,” Thomson said. “We’re not just building a car wash business – we’re building lasting relationships with our communities and making a positive impact where we operate.”
In addition, on Feb. 14, LUV members will receive an exclusive Valentine’s Day gift. And on that day, the company’s “True LUV” package will be just $10 – a $17 discount.
Founded in 2021 by industry veterans Darren Skarecky and Thomson, LUV Car Wash is a nationwide express car wash platform that focuses on delivering premium car care through innovative technology, exceptional customer service, and environmental sustainability.
Backed by Susquehanna Private Capital, the company operates over 75 locations across Florida, Georgia, California, Nevada and Pennsylvania.
Source: LUV Car Wash
